MODERNSPEAK, a women-owned digital PR agency founded in 2018, was on its way to becoming a leader in the influencer marketing industry in Canada. As the client roster grew and market feedback remained positive, the team reached a tipping point—they were at capacity and uncertain about how to scale the business for future growth.

Before joining Growth Catalyst, MODERNSPEAK faced key hurdles that limited their ability to expand:

• Team at Max Capacity: With a steady stream of clients, the team had hit its workload limit and couldn’t take on new business without compromising quality.
• Risk Aversion: The team knew they had to grow and innovate but needed the tools to combate their fear of failure.
• Underleveraged Financing: The reluctance to explore financing options left them unable to invest in scaling initiatives, missing out on potential opportunities.

By participating in the Growth Catalyst program, MODERNSPEAK made strategic changes that fueled their ability to scale and transform their operations:

• Doubled Their Internal Team: Within just a few weeks of joining the program, MODERNSPEAK realized that growing their team was critical to sustaining and expanding their client base.
• Adopted a Growth Mentality: The program helped shift their mindset toward embracing failure as a stepping stone to success. MODERNSPEAK now has the confidence to try new strategies and pursue bigger opportunities.
• Financed for Expansion: Connecting with financial experts and learning from other businesses opened the door to smart financing options. With strategic investments, MODERNSPEAK is now set up to fuel their continued growth and success.

"Since starting the program, we doubled our internal team. Growth Catalyst gave us the tools and confidence to expand. As we grew our team, we developed our business plan and marketing strategy, ensuring our new team members could grow alongside the exciting initiatives we were building throughout the program."— Kirstyn Snell, Founder, MODERNSPEAK

MODERNSPEAK has realigned its entire operating model to embrace growth, expanding their team and positioning themselves to scale further. With a renewed strategy, they are poised for continued success and ready to seize new opportunities.

Is your business ready for growth? Growth Catalyst can help you unlock the tools and strategies to scale your operations and achieve your objectives. Contact us today to learn more.