Mariya Besedina is the co-founder and COO of Motiv, a digital innovation group. With a robust background in entrepreneurship and innovation, Mariya excels in digital innovation conceptualization, market validation, product development, and go-to-market strategy execution. Her leadership at Motiv has led to multiple award-winning projects, setting the bar for strategic, creative, and technical excellence.
Creating Impact through Digital Innovation
Mariya specializes in helping organizations achieve significant impact through digital innovation. She works with startups and corporate ventures to conceptualize innovative ideas, validate market potential, and execute effective product development strategies. Her advocacy for sustainable business practices ensures that solutions are designed for long-term value and growth.
Expertise
Mariya's expertise spans a wide range of areas, including SaaS, e-commerce, FMCG, non-profits, sports, MedTech, green energy, and FinTech. She has a unique insight into building systems for growth and is dedicated to developing solutions that capture greater value from customer interactions.
Solutions
Mariya provides tailored strategies for digital innovation and venture building. Her focus on sustainable business practices and long-term growth ensures that organizations can achieve lasting success through innovative digital solutions.
Areas of Expertise
Mariya's diverse expertise covers several critical areas essential for business growth and transformation. She offers valuable insights and guidance to businesses across various industries, helping them navigate complex challenges and achieve their strategic objectives.
SaaS
E-commerce
MedTech
Green Energy
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Digital Innovation
Mariya excels in digital innovation, helping organizations conceptualize and develop cutting-edge solutions. Her award-winning projects are a testament to her strategic and technical prowess.
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Venture Building
With extensive experience in venture building, Mariya guides startups and corporate ventures through market validation, product development, and go-to-market strategy execution, ensuring successful market entry and growth.
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Operations Management
Mariya's operations management skills ensure efficient execution of digital projects. She is adept at managing web, Agile, and software projects, ensuring that all aspects of development run smoothly.
